SO Updated Oct 2, 2026

The Southern Company (SO)

Analyst consensus, price target and coverage. 19 analysts, updated daily.

Consensus Hold▲ 0.09 vs 3 months ago · More positive
Price 83.47 USD
Mean target 98.13 USD
Upside +17.6% target vs price
Market cap Large 96.0B

Analyst votes

How the ratings break down

23 analyst ratings on record

Recommendation history

How analyst consensus evolved

3 Yahoo monthly periods

Three months ago 2.83 2 months ago · 24 analyst votes
Current month 2.74 Current month · 23 analyst votes
3-month trend ▲ More positive 0.09 points toward Strong Buy
Verified daily snapshots10 recorded points
ScanMoveRatingAvg voteSBBuyHoldUndSell
2026-10-02 09:33 = Hold 2.74 1 6 14 2 0
2026-09-24 12:42 ▲ -0.087 Hold 2.74 1 6 14 2 0
2026-09-23 13:51 = Hold 2.83 1 6 13 2 1
2026-09-16 14:26 = Hold 2.83 1 6 13 2 1
2026-09-10 16:56 = Hold 2.83 1 6 13 2 1
2026-09-09 06:35 ▼ +0.099 Hold 2.83 1 6 13 2 1
2026-09-07 11:13 = Hold 2.73 1 6 13 2 0
2026-08-28 15:30 ▲ -0.012 Hold 2.73 1 6 13 2 0
2026-08-13 = Hold 2.74 1 6 14 2 0
2026-08-11 · Hold 2.74 1 6 14 2 0

Avg vote uses Yahoo's scale: 1 is Strong Buy and 5 is Sell. A falling line means analysts became more positive; a rising line means they became more cautious. The chart uses Yahoo's four monthly periods when available. The table keeps at most one verified snapshot per UTC day; failed refreshes and stale cache fallbacks never create a new history point.

Price targetsEstimate rangeLow 79.00 · High 112.00
Low 79.00 Mean 98.13 High 112.00

share price 83.47 mean target 98.13. Analysts are spread 42% apart.

Most recent actionLast rating changeCitigroup
FirmCitigroup
Date2026-09-25
ChangeBuy → Buy
Size and liquidityKey statisticsLarge · High liquidity
Market cap96.02B USD
Cap classLarge
Average volume5,631,326
Dollar volume per day470.0M
LiquidityHigh
Analysts with a price target19
Analysts with a rating23
Internal score60.1 / 100
HistoryPrice target over time10 recorded points
DatePriceTargetUpsideConsensus
2026-10-02 83.47 98.13 +17.6% Hold
2026-09-24 83.47 99.76 +19.5% Hold
2026-09-23 84.12 99.76 +18.6% Hold
2026-09-16 86.27 99.97 +15.9% Hold
2026-09-10 87.90 99.97 +13.7% Hold
2026-09-09 88.99 99.97 +12.3% Hold
2026-09-07 88.11 99.97 +13.5% Hold
2026-08-28 88.69 100.29 +13.1% Hold
2026-08-13 92.52 100.68 +8.8% Hold
2026-08-11 91.81 100.68 +9.7% Hold
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